In the age of big data and analytics, it is important that students learn about artificial intelligence (AI) and machine learning (ML). Machine learning is a discipline that focuses on building a computer system that can improve itself using experience. ML models can be used to detect patterns from data and recommend strategic marketing actions.…

Previous research supports the idea that the success of hybrid or online delivery modes is more a function of course design than delivery media. This article describes a case study of a hybrid Principles of Marketing course that implemented a comprehensive redesign based on design principles espoused by the Quality Matters Program, a center for…

Purpose: A medicine education web site was developed during a research project in 2002-2004 to help teachers in primary and junior secondary schools to teach children the proper use of medicines. However, there was a need to develop further the assignments for the youngest schoolchildren. The aim of this study is to evaluate the usefulness of…

While writing pedagogy instructors assign their students a range of writing tasks, often as central or repeated features of the course, a crucial question has not yet been addressed: does it matter what new teachers write? If pedagogy students are being assigned writing in part to further develop their attitudes and practices related to teaching…

This digest considers the one thing that all English teachers do--make reading and writing assignments. It addresses 4 questions whose answers should determine the nature of the reading and writing assignments given by teachers: (1) who are the students? (2) why are the students in college? (3) what is the nature of the course in which the…

Some argue that instead of being taught as a discrete skill, critical thinking must be linked to the content and methods of specific academic disciplines; they urge faculty to make students explicitly aware of the language and modes of thinking of their disciplines. (MSE)

The 23rd EUROCALL conference was held in Cyprus from the 24th to the 27th of August 2016. The theme of the conference this year was "CALL Communities and Culture." It offered a unique opportunity to hear from real-world CALL practitioners on how they practice CALL in their communities, and how the CALL culture has developed in local and…

One law teacher uses writing assignments in a domestic relations course to teach the law, teach students how to think, and teach how to begin a legal task when it is not clear where to start. Students draft a petition for a dissolution and a letter to a client advising of the likely property settlement. (MSE)

A system of different types of tasks can be used to help language learners achieve their learning goals, which may include learning of: discrete language items (sounds, vocabulary, grammatical constructions); content or ideas of the subject studied (geography, literature, mathematics, cultural understanding); language skills (listening, writing,…

Summarizes a class project that attempts to make students more aware of the pervasiveness of women's images in culture and how gender norms shape women's status in society. Class consists of innovative writing assignments, discussions, informal presentations, and collection of cultural artifacts. Includes descriptions of these activities and…