A summative portfolio is a project completed at the end of the semester that gives a student an opportunity to look at a course as a whole. This study investigates whether collegiate mathematics students gain a deeper understanding of course material through the portfolio project, via an analysis of the students' work, and a survey of students'…

Contemporary pedagogy encourages instructors to move away from memorization to teaching the ability to "do economics." In such an environment, students are taught to apply knowledge of economic measurement, the economic model, and economic policy to analyze current events and policies. In this article, the authors build on existing…

The purpose of this action research study was to determine the impact of project-based learning on the writing, communication and interpersonal skills of students in a college skills course. This course was required for students who were enrolled in at least one or more developmental courses. The purpose of this course was to equip the students…

Student-produced videos are assignments that can increase students' understanding of course content. This teaching note describes how an undergraduate Human Behavior in the Social Environment I course used student-produced public service announcement videos to develop an understanding of the different life stages in humans. The advantages and…

Students in introductory college science courses often have a simplified understanding of the scientific method. To introduce students to the complexity of the scientific process and the value of empirical observations, I implemented a semester-long assignment that required introductory-level college science students to build and calibrate weather…

Instructors may find it difficult to stay abreast of the rapidly changing nature of search engine marketing (SEM) and to incorporate hands-on, practical classroom experiences. One solution is Google Ad Grants, a nonprofit edition of Google AdWords that provides up to $10,000 monthly in free advertising. A quasi-experiment revealed no differences…

Sponsored content, in-feed ads, and advertorials are innovative ways to promote brands. However, there are limited resources on how to use these advertising techniques. The Native Advertising project and debate helps students (a) gain knowledge and experience with current advertising practices and (b) engage in deliberation regarding a promotional…

Traditional assignments that aim to develop and evaluate creative problem solving skills are frequently foregone in large marketing classes due to the daunting grading prospect they present. Here, a new assessment method is introduced: the "snapsignment." Through photography, individual projects can be assigned that promote higher order…

In the strategic management course, students select, analyze, and present viable future alternatives based on information provided in cases or computer simulations. Rather than understanding the entire process, the student's focus is on the final presentation. Chickering's (1977) research on active learning suggests students learn more effectively…

A novel concept for an integrated marketing communications (IMC) semester project succeeded in meeting or exceeding course learning objectives while increasing social impact and community engagement. Partnering with a selected business and a synergistic community cause, student teams developed and implemented an IMC plan to motivate consumers to…

Reflective observation is an important component of experiential learning that allows students to draw meaning from their experiences and incorporate that meaning into new learning conceptualizations. However, the present study indicates that business educators rarely incorporate reflection after concrete experiences into curricula. This research…

Classroom experiences influence a diverse array of student outcomes, such as academic and cognitive development, interpersonal skills, and the amount of time students engage in academic activities. Collaborative learning is an important pedagogy that is particularly meaningful for graduate students, who are often adults returning to college. This…

In recent decades, increasing numbers of EMI (English as Medium of Instructions) courses have been added to university course offerings in countries where English is not the first language, as a way of supporting university internalization and addressing the global status of English. However, some studies argue that EMI courses might affect the…

This article examines the effectiveness of a collaborative group learning project for teaching a core competency in comparative politics: constitutional structures. We use a quasi-experimental design and propensity score matching to assess the value of a constitutional writing group project and presentation. The results provide strong evidence…

In the past decade, systematic studies have indicated a significant regression in scientific literacy in nonscience students and students across science, technology, engineering, and mathematics disciplines in higher education. Of particular concern, evaluations of introductory lecture-based undergraduate courses have indicated deficiencies in…