In the age of big data and analytics, it is important that students learn about artificial intelligence (AI) and machine learning (ML). Machine learning is a discipline that focuses on building a computer system that can improve itself using experience. ML models can be used to detect patterns from data and recommend strategic marketing actions.…

The goal of this research study was to find what makes groupwork to be successful. We asked faculty why they give groupwork assignments to their students and what their opinions about the best practices in creating effective groupwork environment for their students are. It was also intended to compare instructors' opinions with research findings…

This study describes a foreign investment negotiation simulation game and evaluates its effectiveness on the teaching and learning of international business. The game involves the application of the major topics of an introductory international business course to a setting that is close to the real world, thus allows students to explore the…

In the strategic management course, students select, analyze, and present viable future alternatives based on information provided in cases or computer simulations. Rather than understanding the entire process, the student's focus is on the final presentation. Chickering's (1977) research on active learning suggests students learn more effectively…

This article reports a multifaceted course assignment involving the development of information literacy skills, speed partnering, a brief team VoiceThread presentation, and peer evaluations of the presentations. The assignment was rooted in Chickering and Gamson's (1989) highly regarded principles of good educational practice, as well as the…

Instructors often use social media as an extra platform for sharing information and therefore extend the classroom beyond classroom walls. However, when more thoughtfully integrated in pedagogy and tied to specific desired learning outcomes, social media may help accomplish more: strong engagement and self-reported comprehension, aided by the…

The purpose of this research was to determine if the effectiveness of technology education can be significantly increased through use of team-based activities including both real-time team encounters and results-driven team assignments. The research addresses this purpose by examining perceptions regarding effectiveness of team-based learning in…

This paper describes how a gamified rewards and penalties framework was used to increase attendance and engagement in a level six undergraduate computing module teaching game production. The framework was applied to the same module over two consecutive years: a control year and a trial year. In both years the tutor, assignments and assessment…

Globalization has prompted businesses to adopt burgeoning technologies that support the efforts of distributed teams. This project unites students from geographically dispersed master's-level programs on two continents. Using videoconferencing, virtual workspace, telephone, and e-mail, MBA students at a U.S. university teamed with students from…

Team-based learning (TBL) combines independent out of class preparation with in class small group discussion. We adopted TBL in teaching first year medical gross anatomy. In this study, we evaluated student perceptions of TBL by using a survey that elicited perceptions of both pedagogy and mode of learning. Anatomy lectures were replaced with…

As educators, we have two missions. First, we must serve our students--they are both our customer and our product. Second, we aim to provide the market in general with graduates with relevant skills and knowledge for jobs that have not even been created yet. Given that most students graduating and moving into the workplace are not necessarily…

The Department of Accounting at California State University Northridge (CSUN) has developed a unique sequence of courses designed to ensure that accounting students are trained not only in technical accounting, but also acquire critical thinking, research and communication skills. The courses have proven effective and have embedded assessment…

Modern organizations prize teamwork. Management schools have responded to this reality by integrating teamwork into the curriculum. Two important challenges associated with integrating teams in the management classroom include (a) designing teamwork assignments that achieve multiple, sophisticated learning outcomes and (b) instruction in, and…