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Voght, Geoffrey M., Ed. – 1982
A collection of 25 essays dealing with Spanish for bilingual careers in business are included in this volume. The authors, including college faculty from 35 states, students, administrators, authors, and publishers, participated in a conference to exchange ideas on the development and implementation of university level business Spanish programs.…
Descriptors: Bilingualism, Business, Business Communication, Careers
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Voght, Geoffrey M., Ed. – 1984
Part VII of the proceedings contains five presentations. They are: "German for the Professions: Specialized German for Engineering and the Sciences" (Hannelore Lehr); "German for Business and Economics: A Three-Level Program at Georgetown University" (Barbara Z. Harding); "German for Business and Economics: Criteria for Selection of Specialized…
Descriptors: Advertising, Business Administration Education, College Second Language Programs, Course Descriptions
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Voght, Geoffrey M., Ed. – 1983
A collection of 11 papers presented at the conference on applications of foreign languages and international studies to business addresses curriculum development and materials selection for college business Spanish. The following papers are included: "Procedures for Implementing and Funding Spanish Courses for University Business Students" (Laura…
Descriptors: Business Administration Education, College Second Language Programs, Cultural Education, Curriculum Development
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Voght, Geoffrey M., Ed. – 1984
Part VI of the proceedings includes 12 presentations. They are: "Teaching Students How to Read Economics and Commercial Texts in a Commercial French Course: Focus on Meaning" (Robert A. Kreiter); "The Teaching of French for Computers and Information Science" (John B. Romeiser); "A Program in French for Hotel and Restaurant Management Majors: The…
Descriptors: Business Administration Education, Classroom Techniques, College Second Language Programs, Computer Oriented Programs
Voght, Geoffrey M., Comp. – 1986
Forty-five conference papers are presented in six sections: getting started in languages for special purposes (concerning teaching, curriculum development, finding, and resources); Spanish for business and the professions; French for business and the professions; other languages (English as a second language, German, Arabic, Mandarin Chinese, and…
Descriptors: Arabic, Business Administration Education, Business Communication, Cultural Context