The purpose of this study was to measure and analyze viewers' electroencephalographic reactions to motion and still pictures, and to increase knowledge on the differential impact of the two modes on brain wave production. Since beta brain wave indicates focused attention, an additional purpose was to determine whether the two media differed…

The effectiveness of elaborate visual cueing and reduced step size (i.e., increasing the number of visual cues) in facilitating student achievement on different instructional tasks was examined. The hypothesis proposed that instructional treatments utilizing reduced step size and elaborate visual cueing alone and in combination would be superior…

In order to compare the instructional effectiveness of realistic and non-realistic color cueing on visualized instruction, an instructional unit on the human heart, using slides and an audiotape, was presented to 244 college students. Four treatment groups received the same oral presentation, with the addition of different types of visual…

The instructional effectiveness of integrating abstract and realistic visualization was studied using five types of visualization, three levels of general ability and two modes of instruction. The dependent variable was performance on a four-part criterion test representing five different types of instructional objectives, which was administered…

This study investigated the effects of (1) verbal instruction alone vs. verbal instruction complemented by simple line drawings; (2) visual testing vs. nonvisual testing; (3) verbal cueing vs. free recall on achievement; and (4) order of testing on subsequent achievement. Interactions among type of instruction, type of testing, and order of…

The effect of verbal and visual (color or black/white) coding strategies in self-paced instruction and test materials in facilitating student retention on different cognitive tasks was studied. The 176 college student subjects received instruction and testing using varied combinations of color or black/white materials. Instructional materials were…

The influence on learning of visuals accompanying self-paced text materials was investigated for students of varied reading comprehension ability levels. The use of varied degrees of realism and media presentation formats in facilitating learning on specific tasks was examined in order to clarify previous research, and to provide specific…

Guilford's structure of intellect factors and his inherent form content of instructional materials were not confirmed as effective predictors of differences in learning from figural, symbolic, or semantic modes of visual presentation. The feasibility of using this model as an aid in design and production of instructional materials was investigated…

To explore the effectiveness of color coding of visual materials in improving student retention, two sets of black/white and color presentations and evaluative measures were developed and tested on 152 students. Instruction was identical in narrative and visual content, with the only variable the use of color in simple line drawings complementing…