Looks at arguments about the lineage of the field of mass communication, identifying and discussing three major discernable positions. (SR)

Focusing on the communication field's institutional use of central terms and concepts, explores why the field has failed to define itself, its intellectual focus, and its goals. Considers the field's emergence in the context of the history of the social sciences to help illuminate its intellectual task. (JD)

Views "communication" as a product of a particular historical epoch and set of social conditions. Illustrates the birth of communication and the accompanying modern conditions and commitments by examining John Locke's linguistic and political theories. Traces Locke's commitment to the individual as master of meaning. (SR)