Purpose: This study aims to combine two theories, the Theory of Planned Behaviour (TPB) and the Norm Activation Model (NAM), to investigate the relationship between the awareness of reducing single-use plastic waste's environmental cost and the behaviour to limit the use of single-use plastic products (SUPPs) by FPT university students.…

Businesses generate employment and are recognised as catalysts for the economy. A person who creates and manages a business is an entrepreneur and in a continually changing and complex environment, people capable of creative and innovative thinking will tend to become more entrepreneurial. Running a business successfully requires skills and…

Entrepreneurial intention (EI) is a predictor of entrepreneurial behavior. In past years, it received significant attention due to the numerous advantages of entrepreneurial activities. The formation of EI within diverse international settings has been studied by researchers; however, the results of these studies are still inconclusive. Building…

Despite its ever-growing volume, research on entrepreneurial intentions remains largely confined within the context of entrepreneurial education and training. To enhance our understanding of the construct within broader layers of context, we evaluate the role of skills developed during general--not specific to entrepreneurship--university…

Purpose: Reusable takeaway food containers (RTFCs) are a newly emerging green packaging choice for the takeaway industry that can effectively reduce campus solid waste but are not yet well accepted. Therefore, this study aims to identify the key factors influencing university students' intention to choose RTFCs, seeking to enhance RTFC project…

In the emergence of pandemic Coronavirus Disease (COVID-19), the delivery of education service becomes a global issue, and many traditional higher education institutes are shifting toward digital alternatives methods. E-learning is considered the most appropriate effective method of knowledge delivery to meet the current academic requirements.…

Purpose: This study aims to evaluate students' intention and actual use (AU) of artificial intelligence (AI) tools' to discover how the power of AI influences learning and academic success. Design/methodology/approach: This paper used the unified theory of acceptance and use of technology (UTAUT) to develop a structural equation model (SEM) and…

The benefits of Generative Artificial Intelligence (GenAI) in enhancing second language (L2) learning are well established. However, these advantages can only be realised if learners are willing to adopt the technology. This study, grounded in the Theory of Planned Behaviour (TPB), investigated the factors influencing the behavioural intention to…

This study aimed to identify the association of perceived social norms with intention of early marriage practice among unmarried adolescent girls (13-17 years) in Kersa Demographic and Health Surveillance System. A community-based cross-sectional study was conducted during September--November 2019. Adolescent girls' marriage intention was assessed…

Purpose: This study aims to examine the influence of sustainability education in 15 Indian universities and the mediating role of the theory of planned behavior in predicting students' intentions to start an enterprise supporting sustainability. Design/methodology/approach: The data, which consists of 422 samples, was collected from 15…

This study examines the development of preservice teachers' intention and behavior to use of Technology-Enabled Learning (TEL) within the Theory of Planned Behavior (TPB) framework. Despite growing interest, the effective integration of TEL among preservice teachers remains a challenge. Engaging 1023 participants -- senior undergraduates with…

The swift incorporation of artificial intelligence (AI) into higher education has significantly propelled the digital transformation of education. This advancement is crucial for educators aiming to augment teaching quality through AI technologies, such as ChatGPT. However, the acceptance of ChatGPT among college students remains underexplored.…

Flipped learning has become an ally in education. However, although the literature has identified multiple benefits of using this strategy to improve student learning outcomes, its adoption and implementation by teachers in science education remain scarce. This study examines antecedents of science teachers' flipped teaching readiness to act,…

Using a mixed methods approach and based on the theory of planned behaviour, the present study investigated the factors determining the entrepreneurial intention (EI) of media designers in Taiwan. In Study 1, eight media design entrepreneurs were invited to join focus group discussions. The results revealed that entrepreneurial attitude,…

Several studies have investigated factors guiding children's decisions when learning from others, although less is known about factors that govern children's decisions when they transfer knowledge to others. Here we asked whether children would privilege ingroup members when teaching and, if so, whether this tendency would persist when…