Purpose: This study aims to combine two theories, the Theory of Planned Behaviour (TPB) and the Norm Activation Model (NAM), to investigate the relationship between the awareness of reducing single-use plastic waste's environmental cost and the behaviour to limit the use of single-use plastic products (SUPPs) by FPT university students.…

Entrepreneurial intention (EI) is a predictor of entrepreneurial behavior. In past years, it received significant attention due to the numerous advantages of entrepreneurial activities. The formation of EI within diverse international settings has been studied by researchers; however, the results of these studies are still inconclusive. Building…

Despite its ever-growing volume, research on entrepreneurial intentions remains largely confined within the context of entrepreneurial education and training. To enhance our understanding of the construct within broader layers of context, we evaluate the role of skills developed during general--not specific to entrepreneurship--university…

Health messaging can be a successful tool in encouraging pro-social behavior, such as bystander intervention in sexual violence situations. This dissertation explored the development of a social media message to encourage bystander intervention among college students using multiple theoretical frameworks: social norms approach and bystander…

Purpose: This study aims to evaluate students' intention and actual use (AU) of artificial intelligence (AI) tools' to discover how the power of AI influences learning and academic success. Design/methodology/approach: This paper used the unified theory of acceptance and use of technology (UTAUT) to develop a structural equation model (SEM) and…

The benefits of Generative Artificial Intelligence (GenAI) in enhancing second language (L2) learning are well established. However, these advantages can only be realised if learners are willing to adopt the technology. This study, grounded in the Theory of Planned Behaviour (TPB), investigated the factors influencing the behavioural intention to…

Purpose: This study aims to examine the influence of sustainability education in 15 Indian universities and the mediating role of the theory of planned behavior in predicting students' intentions to start an enterprise supporting sustainability. Design/methodology/approach: The data, which consists of 422 samples, was collected from 15…

The swift incorporation of artificial intelligence (AI) into higher education has significantly propelled the digital transformation of education. This advancement is crucial for educators aiming to augment teaching quality through AI technologies, such as ChatGPT. However, the acceptance of ChatGPT among college students remains underexplored.…

The aim of this study is to investigate the determinants that affect undergraduate students' behavioral intentions to continue learning computer hardware concepts utilizing a Metaverse-based system. The current study examined the factors influencing students' adoption of Metaverse technology at the tertiary level using a model based on the…

In this article, the authors illustrate some of the challenges and dilemmas that Norwegian early childhood education and care teachers experienced when completing a global screening tool (UPSI-5: Universal Psychosocial Indicator for 5 Year Old Boys and Girls) concerning the psychosocial well-being of five-year-olds as part of an international…

The current study investigates the use of the reasoned action model (Fishbein & Ajzen, 2010) as an assessment tool for the basic communication course. Specifically, this study examines how attitude towards behaviors, subjective norms, and perceived behavioral control influence students' behavioral intentions to use communication behaviors…

This study was aimed at determining the factors that affect the intentions of University of the Third Age (UTA) students toward e-learning systems by using Structural Equation Modeling. For this purpose, factors such as Self-Efficacy, Experience, Social Norms, Enjoyment, and Anxiety, suggested as external factors in the General Extended Technology…

Purpose: The purpose of this paper is to understand business students' intention to behave ethically in general, and in particularly in the business context of a developing country, India. Design/methodology/approach: The paper surveyed 250 final semester MBA students from different business schools in Indore city of Madhya Pradesh in India. The…

The Theory of Planned Behavior (TPB) predicts that a combination of attitudes, perceived norms, and perceived behavioral control predict intentions, and that intentions ultimately predict behavior. Previous studies have found that the TPB can predict students' engagement in plagiarism. Furthermore, the General Theory of Crime suggests that…

Purpose: Blended learning (BL) has been increasing in popularity and demand and has developed as a common practice in institutions of higher learning. Therefore, this study develops a model to evaluate the critical predictors that determine students' acceptance and deployment of BL in institutions of higher education based on the theory of planned…