Describes the development and growth of an undergraduate degree program in speech communication that combines courses from different disciplines. (PD)

Stresses the importance of speech communication departments defining their goals for the next five to ten years and then implementing a curriculum to achieve these goals. Suggests investigating the development of new programs in health communication, communication management, public information, or programs for disadvantaged students. (PD)

The speech communication discipline is an excellent base for public relations education. Public relations is the communication of information or persuasive messages designed to integrate or adapt social institutions to the needs of people. Common functional categories of public relations activity run through virtually all public relations efforts.…

To document procedures used in the early stages of introducing programs of Speaking and Listening across Disciplines (SALAD) in higher education, this descriptive report examines the "start-up" strategies for SALAD in eight institutions: Alverno College (Wisconsin), Central College (Iowa), Clarkson University (New York), DePauw…

Describes a new curriculum for speech communication students who do not wish to teach--public communication--that combines studies in the departments of speech, English, journalism, and radio-television. (PD)

Describes the development of the communication program at Illinois State University during the last 10 years. Explores the type of curriculum changes that are required for communication study to survive. (PD)

Describes Elwood Murray's Interdisciplinary Analogue Laboratory which was designed to identify analogous structures occurring in different fields of education. These basic structures could then serve as foundations of an integrated curriculum where students would be encouraged to view their subjects of study relationally. (JMF)

An international mass communication minor, with its salient, unique communication features and its interdisciplinary nature, can internationalize American higher education and raise students' cultural, political and economic awareness. The relationship existing between communication and the various disciplines is illustrated in the Arts-Sciences…

This paper reviews the historical experience of a new public relations program housed in a speech communication department (rather than in a journalism department, which is traditional), discusses some of the internal and external struggles experienced in the implementation and administration of the program, and reports on the placement of its…

This paper considers three issues related to the philosophical struggle between journalism and speech communication departments in developing a public relations curriculum. The three issues are as follows: (1) the definition of public relations, with an emphasis on persuasion; (2) the design of a public relations curriculum, using the one at…

Designed to aid speech communication educators who want to attract engineers and engineering students to their classes, this paper provides a brief profile of the engineering profession and the engineering professional, proposes courses to meet the needs of these students, and offers some suggestions on how to adapt the speech communication…

A course entitled "Human Communication in Pharmacy Practice," offered at Oregon State University, is team-taught by faculty members from the School of Pharmacy and the Department of Speech Communication. A course description, requirements, and student evaluation are presented, and the syllabus and representative readings are appended.…

Noting the increased attention being given to the communication needs of specific professional groups, this paper concentrates upon the needs of engineers and engineering students. The first section of the paper provides a general discussion of the communication needs of practicing engineers and technicians and of the ways in which these needs…

The findings of a survey conducted to gather information about the state of film study at two-year colleges in the United States are reported in this paper. The responses of 51 schools are reported in the following areas: (1) curriculum areas represented by the respondent; (2) titles of courses; (3) institutional enrollment; (4) class enrollment,…

Provides a brief analysis of the rationale, organization, and procedures that Baruch College uses in its interdisciplinary program in Business and Public Communication. (RL)