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Direct linkKraus, Harald; Burford, James – Journal of Marketing for Higher Education, 2020
Universities around the world increasingly use online videos to recruit both domestic and international students. However, little is currently known about how such videos are used to market international programmes in the Global South. We analysed a sample of 19 videos that promote international programmes at Thai universities. After transcribing…
Descriptors: Student Recruitment, Marketing, Video Technology, Web Sites
Peer reviewedGuthrie, Richard L. – Journal of Public Service & Outreach, 1998
Highlights Auburn University's (Alabama) human-resource and economic-development programs in other countries, including an exchange of agricultural leaders with Germany and Hungary, a faculty exchange program with Haiti, student and faculty agricultural and aquacultural exchanges with China, and a number of programs in other countries. (MSE)
Descriptors: Economic Development, Foreign Countries, Global Approach, Higher Education
