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Kraus, Harald; Burford, James – Journal of Marketing for Higher Education, 2020
Universities around the world increasingly use online videos to recruit both domestic and international students. However, little is currently known about how such videos are used to market international programmes in the Global South. We analysed a sample of 19 videos that promote international programmes at Thai universities. After transcribing…
Descriptors: Student Recruitment, Marketing, Video Technology, Web Sites

Ruiz-Fornells, Enrique – Hispania, 1977
Discusses the history and proliferation of programs for study in Spain. The content, location, length and objectives of these courses are various. Choice of a director with the ability to plan and administer a program effectively is crucial. Quality of programs and teaching must be improved. (Text is in Spanish.) (CHK)
Descriptors: International Programs, Program Administration, Program Development, Second Language Learning
Hoopes, David S., Ed. – 1984
This comprehensive sourcebook provides information on over 2,300 programs, organizations, and publications that serve as resources in international studies and global education. The book is divided into three major sections: general programs, organizations, and sources; programs, organizations, and sources focusing on a world region; and programs,…
Descriptors: Annotated Bibliographies, Area Studies, Asian Studies, Elementary Secondary Education