The size and dynamism of the Web poses challenges for all its stakeholders, which include producers/consumers of content, and advertisers who want to place advertisements next to relevant content. A critical piece of information for the stakeholders is the demographics of the consumers who are likely to visit a given web site. However, predicting…

This study was conducted to assess the predictive relationships among delivery mode (DM), self-perceived learner-to-teacher interaction, self-rated computer skill, prior distance learning experience, and learners' satisfaction and outcomes. Participants were enrolled in courses which used three different DMs: face-to-face, satellite broadcasting,…

This study used classification tree analysis to examine who is and who is not willing to use online employer-provided retirement investment advice. Using data from the Retirement Confidence Survey (Employee Benefit Research Institute, 2004), the study focused on who was more likely to use online retirement investment advice when it was available…