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Pattanapichet, Fasawang; Chinokul, Sumalee – RELC Journal: A Journal of Language Teaching and Research, 2011
This article investigates the competencies needed for oral communication in English among Thai undergraduate public relations students for handling public relations job interviews and performing entry-level public relations work. To identify these competencies, the study identified and involved all of the stakeholders in the data reliability…
Descriptors: Expertise, Speech Communication, Focus Groups, Public Relations
Intachakra, Songthama – RELC Journal: A Journal of Language Teaching and Research, 2004
The assumption that native speaker usage is the sole reference point in determining the content of teaching materials has long held sway in language teaching. Recently this philosophy has come to be questioned with the emergence of the notion of English as an International Language and the idea that non-native users of English are also a…
Descriptors: Native Speakers, English (Second Language), Pragmatics, Thai