Background: Avoiding health information is relatively common and is associated with lower knowledge of health risks and lower engagement in protective health behaviour. Health information avoidance likely limits the effectiveness of health communication interventions. Objective: To identify beliefs associated with avoiding health information.…

This dissertation evaluates the effectiveness of a customized educational health intervention on sexual health and female cancer prevention among young women in Pakistan and evaluates the applicability of the integrated model of behavior prevention (IM) when predicting three health behaviors among this population. The study used randomized…

Background: Cancer is a disease that is perceived negatively, especially in the African American community. Cultural attitudes, beliefs, and the lack of relevant health information all play a role in the extent of the negative perceptions of this multifaceted disease. Purpose: To conduct a qualitative assessment of the perceptions of cancer of…

This dissertation examines the impact of internet technologies on the field of health communication. Access and use of health communication technologies has and will continue to become increasingly important to manage and treat chronic conditions and other ailments, particularly in the context of health care reform that promotes improved quality…