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Direct linkPalmieri, Marco – Sociological Methods & Research, 2020
The researcher, who pretests a questionnaire conventionally, is confident that a small number of interviews reveals numerous problems afflict the questionnaire. The standardized interviewer is asked to observe respondent's verbal behaviors in order to realize whether respondent misunderstands question. But this strategy fails when respondent does…
Descriptors: Questionnaires, Pretesting, Testing Problems, Interviews
