Recent research has shown that for some topics, messages to refute and revise misconceptions may backfire. The current research offers one possible account for this backfire effect (i.e., the ironic strengthening of belief in erroneous information after an attempted refutation) from an educational psychology perspective and examines whether…

In the present set of experiments, we systematically examined the processes that occur while reading texts designed to refute and explain commonsense beliefs that reside in readers' long-term memory. In Experiment 1 (n = 36), providing readers with a refutation-plus-explanation of a commonsense belief was sufficient to significantly reduce…