The genesis and consolidation of criticality in applied linguistics have contributed to the reconceptualization of its defining aims and scope. This shift toward critical applied linguistics has created spaces for revising language instruction, language assessment, and teacher education. Nonetheless, despite the nexus between applied linguistics…

In most service activities, customer satisfaction depends largely on the direct interaction with service providers. In the case of tourism, this interaction often occurs between people from different countries and whose mother tongues are different. In this context, concepts such as cultural proximity, linguistic accommodation, expectations and…

This research provides an interdisciplinary and contextual study on the phenomenon of English promotion at the turn of the 21st century. Through documentary research and semi-structured interviews, it examines the politico-economic and socio-cultural dimensions of English promotion in the context of East Asian countries, including China, Japan,…

English is an international language used all over the world. Mathematics is the language of sciences but it is also a language used in everyday life. Although both are perceived as languages, mathematics and English are considered as two completely distinct disciplines. In this paper we first discuss English and mathematics as languages. Then we…

Drawn from talks given at a conference held at the University of New Hampshire in October 1984, the papers in this collection explore the relationship of composition to reading and literature studies. Following an introductory chapter written by Thomas Newkirk, which contains background information about that relationship as well as an overview of…