Internationally operating professionals in China study business English to develop their language proficiency and transcultural communicative competence. While a variety of business English textbooks are on the market and are used in China, their conceptualizations of culture tend to be nation-based, static, and predictable -- views of culture…

Understanding how language is used in specific contexts and the reasons for this can be helped by examining historical change in genres. In this study focusing on business communication, texts serving the same purpose of demanding payment for a debt but separated by 4,000 years are analysed. The ancient text is a Sumerian cuneiform tablet which is…

This article reports on the use of "discourse maps" in conjunction with genre and discourse analysis to help teach communicative practices for contract negotiation. Using one map as a baseline to understand the intertextual process of negotiating a contract in communication with business clients and counterpart lawyers, other maps can…

Based on Jenny Thomas's dichotomous classification of pragmatic failure, this study proposes a new perspective and classifies pragmatic failure in interpretation into three categories: pragma-linguistic failure, socio-pragmatic failure and malaprop-pragmatic failure. Specific examples are given to illustrate the causes and effects of each category…

This paper investigates code-switching and script-switching in medieval documents from the Cairo Geniza, written in Judaeo-Arabic (Arabic in Hebrew script), Hebrew, Arabic and Aramaic. Legal documents regularly show a macaronic style of Judaeo-Arabic, Aramaic and Hebrew, while in letters code-switching from Judaeo-Arabic to Hebrew is tied in with…

The essay forwards suggestions for developing a blended learning environment to insert genre-based language for specific purposes (LSP) subject matter into the undergraduate second language development curriculum. Specifically, the essay will highlight: (1) the development of an overarching narrative for structuring the LSP subject matter; (2) the…

The present study investigates how learners of English as a foreign language (EFL) improve the readability of their texts in an explicit genre-based approach that is utilized in an oil and gas exploration workplace in Angola. By drawing on the English for Specific Purposes and Systemic Functional Linguistics genre traditions, the study engages 18…

This article follows current research on English for Specific Business Purposes, which focuses on the analysis of contextualized business genres and on identifying the strategies that can be associated with effective business communication (Nickerson, 2005). It explores whether free internet dictionaries can be used for promoting effective…

This is the book of abstracts for the conference held in 2017 entitled: ''METADISCOURSE ACROSS GENRES: MAPPING INTERACTION IN SPOKEN & WRITTEN DISCOURSES'', also known as MAG2017. The 1st International Conference on Metadiscourse Across Genres took place in METU Northern Cyprus Campus, Cyprus between 30 March-1 April 2017 with the…

The writing of business case reports is a common requirement for students on academic business programmes and presents significant challenges for both native and non-native speaker students. In order to support the development of pedagogical practice in the teaching of case report writing, this paper reports a genre-based study of a corpus of 53…

This paper investigates native speaker (NS) and non-native speaker (NNS) interaction in the workplace in computer-mediated communication (CMC). Based on empirical data from a 10-month email exchange between a medium-sized British company and a small-sized Italian company, the general aim of this study is to explore the nature of the intercultural…

Although extensive research has been done on teaching emails and on the use of emails in organisations, little research exists about how to incorporate organizational practitioners' views as the voices of the community of social practice. To remedy this pedagogical gap, this article uses a genre approach to discuss organizational practitioners'…

Studies of professional genres and professional practices are invariably seen as complementing each other, in that they not only influence each other but are often co-constructed in specific professional contexts. However, professional genres have often been analyzed in isolation, leaving the study of professional practice almost completely out,…

Culture, persuasion and language are closely intertwined in intercultural business communication. Hence it is important to study language and persuasion and solicit professional members' views about how effective communication is situated in different cultural contexts. This paper aims to report findings on differences in expectations for good…

This paper reports on the development of a website tool aimed at helping Spanish small and medium enterprises (SMEs) staff to write their commercial correspondence in English. It describes the steps involved in the tool system design process, making an emphasis on the methodological criteria and rational that guided us to develop the site. In…