Descriptor
Advertising | 2 |
Critical Thinking | 2 |
Language Usage | 2 |
Publicize | 2 |
Semantics | 2 |
Symbolic Language | 2 |
Biological Influences | 1 |
Classification | 1 |
English | 1 |
Figurative Language | 1 |
Health Education | 1 |
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Source
ETC: A Review of General… | 1 |
Author
Gajda, Robert S. | 1 |
HAYAKAWA, S.I. | 1 |
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Gajda, Robert S. – ETC: A Review of General Semantics, 1974
Attempts to develop a critical thinking model which will teach students to cope effectively with advertising. (RB)
Descriptors: Advertising, Critical Thinking, Health Education, Higher Education
HAYAKAWA, S.I. – 1964
A SEMANTIC DISCUSSION OF LANGUAGE IN GENERAL AND OF THE ENGLISH LANGUAGE IN PARTICULAR, THIS VOLUME IS DIVIDED INTO TWO BOOKS--"THE FUNCTIONS OF LANGUAGE" AND "LANGUAGE AND THOUGHT." BOOK 1 DISCUSSES LANGUAGE AND SURVIVAL, SYMBOLS, REPORTS, INFERENCES, JUDGMENTS, CONTEXTS, INFORMATIVE AND AFFECTIVE CONNOTATION, ART AND TENSION, AND THE "LANGUAGES"…
Descriptors: Advertising, Biological Influences, Classification, Critical Thinking