This article explores linguistic creativity and innovation in multilingual advertising in Jordan through the use of signs displaying Arabinglish with multiple forms in the Jordanian linguistic landscape (LL). Drawing upon notions of nexus analysis [Scollon, R., & Scollon, S. W. (2004). "Nexus analysis: Discourse and the emerging…

Reiterative code-switching, when one lexical item from one language is produced immediately after a semantically equivalent lexical item in another language, is a frequent phenomenon in studies of language contact. Several spoken language studies suggest that reiteration functions as a form of accommodation, amplification (emphasis),…

The distinction between natural sign languages and sign-supported speech is a controversial topic and difficult to assess purely on structural terms because of language contact. Here, we consider British Sign Language (BSL) and Sign Supported English (SSE) with reference to Irvine and Gal's (2000. Language ideology and linguistic differentiation.…

Situations of language contact are often the norm for sign languages. This article investigates a case of unimodal contact between Cena, a young sign language in its third generation that is used in a small rural community in Brazil, and Libras, the national sign language of Brazil. Our analysis concerns one by-product of this contact: reiterative…

Zambia is home to a complex set of language practices, which involve languages being used in different ways across social contexts. Historically written communication has typically been associated with English with African languages mainly associated with used spoken contexts. Recently, however, there has been a shift in this pattern with African…

In recent decades, a growing body of scholarship has recognised the inappropriateness of conceptualising and representing communicative practices in terms of essentialized codes where different named language-varieties and modalities mutually exclude one another. At the same time, making visible complex practices has resulted in methodologies and…

The main argument of this paper is that the Virtual Linguistic Landscape (VLL) of advertising allows the utilisation of persuasion strategies that transcend the traditional separation of named languages to produce the maximum effect on potential customers. The paper challenges the segregational view of language, which assumes that communication…

This article concerns online data capture using survey methods when the target population(s) comprise not just of several different language-using groups, but additionally populations who may be multilingual and whose total language repertoires are commonly employed in meaning-making practices--commonly referred to as translanguaging. It addresses…

Most FLP research focuses on intrafamily communication (1FLP) and how this is impacted by larger contexts. But what happens when different multilingual families interact intensively on a daily basis? This article analyses language use during a holiday in India in and between four deaf-hearing befriended families, and how this evolved over the…

In this article we discuss the practice and politics of translanguaging in the context of deaf signers. Applying the translanguaging concept to deaf signers brings a different perspective by focusing on sensorial accessibility. While the sensory orientations of deaf people are at the heart of their translanguaging practices, sensory asymmetries…

This paper presents a critical examination of key concepts in the study of (signed and spoken) language and multimodality. It shows how shifts in conceptual understandings of language use, moving from bilingualism to multilingualism and (trans)languaging, have resulted in the revitalisation of the concept of language repertoires. We discuss key…

Purpose: The main purpose is to investigate what resources young emergent bilinguals use to communicate a multimodal response to children's literature. In particular, attention is paid to the ways students translanguage as part of the learning process. Design/methodology/approach: An ethnography-in-education approach was used to capture the social…

This article is aimed to demonstrate how language policy at the local school level may create space for translanguaging. Focus is on a Mother Tongue (MT) classroom for Somali in a primary school in Sweden by way of an analysis of layers of language policy, with focus on spatial aspects. The empirical material consists of policy documents,…

This article investigates what is commonly called multilingual writing. Based on case studies from Mali, and drawing on a number of West African settings, it argues that in fact, not all 'multilingual' writing is in effect multilingual. The article proposes a two-tiered classification of types of writing, based on linguistic properties of texts…

South Africa is a country characterised by great linguistic diversity. Large indigenous languages, such as isiZulu and isiXhosa, are spoken by many millions of people, as well as the languages with European roots, such as Afrikaans and English, which are spoken by several millions and used by many more in daily life. This situation provides a…