Cross-cultural study of rhetorical traditions as they exist or have existed in different societies around the world has been the focus of contrastive rhetoric. Studies in contrastive rhetoric in the past years confirm that culture is reflected in rhetorical patterns. Using the argumentative essays of 55 students from a state university in Central…

Students' preferences are being shaped by what they view in advertisements. Hence, this study examined the occurrence of code-switching in Philippine TV advertisements. Particularly, it analyzed syntactic patterns of code-switching, pragmatic/discourse functions and motivations present in the code-switched ads aired from the country's giant TV…

This study aimed to find out the implications of linguistic deviations of swardspeak to the language competencies of the gay students. This research also sought to determine the linguistic deviations in swardspeak used by the gay students; investigate the implications of the use of swardspeak to the language competencies of the students; and…

This paper presents findings of an initial study on a trilingual code-switching (CS) phenomenon called "Hokaglish" in Binondo, Manila, The Philippines. Beginning with descriptions of multiculturalism and multilingualism in the Philippines, the discussion eventually leads to the description and survey of the code-switching phenomenon…

Adopting a quantitative approach, this paper highlights findings of an exploratory study on Hokaglish, initially describing it as a trilingual code-switching phenomenon involving Hokkien, Tagalog, and English in a Filipino-Chinese enclave in Binondo, Manila, the Philippines. Departing from the (socio)linguistic landscape of the archipelagic…

Family language practice can be significantly influenced by social, historical, and political contexts, especially in immigrant households where a society's minority languages are used. Set in a large city in Japan, this study examines how institutional power can affect Filipino mothers' language use at home. Drawing from the cultural historical…

The focus of this study is to highlight how multilingual society such as in the Philippines and Singapore use "translanguaging" (Garcia, 2009), an umbrella term which is more than "hybrid languages" (Gutierrez et al., 1999) and "code-switching and code-mixing" (Bautista 2004; Mahootian, 2006) in journalistic blogs…

The present study is a corpus-based analysis of a selection of polysemous lexical verbs used to express modality in student argumentative writing. Twenty-three lexical verbs were searched for in three 100,000-word corpora of argumentative essays written in English by American, Filipino and Spanish university students. Concordance lines were…

Very little research has been done on first or second language acquisition in the Philippines. Most second language learning studies cited in the literature concern acquisition of English in English-speaking communities, and most American studies of Filipino language acquisition are superficial, consisting primarily of morpheme analysis. The…