An exploration of the nature and range of international expertise necessary for students and users of commercial French attempts to note the points where knowledge of law, politics, culture, and business practice takes over from mere accumulation of facts or linguistic competence to facilitate genuine, productive, and culturally appropriate…

A unit in business French in which students create a fictional company is outlined and discussed. In the five- or six-session unit, students follow a series of steps in establishing an enterprise, discuss various aspects of their emerging company, make legal and practical decisions, and reflect on the company's economic environment and long-term…

New awareness of the need for foreign language proficiency and cultural understanding in international business means that closer links between language departments and business schools must be forged. The University of Wisconsin-Madison has established a foreign business internship program co-sponsored by the language department, business school,…

A unit in college-level business French is designed to call on students' imagination and desire to become entrepreneurs, while providing information on the structure and environment of a company. The core of the unit is the creation of a fictitious company whose operation lends itself to a variety of exercises tailored to the needs of students at…

An internship program in France, through which a group of French and business students from an American university spent 4 weeks in a medium-sized business, is described. The program's origins, development, and structure are reviewed, and the obstacles to implementation and their resolutions are discussed. Choices made and lessons learned from…