Stallworth Williams introduces concepts of visual rhetoric and ethics for a classroom exercise in the analysis and revision of a sales letter. This article revisits Stallworth Williams's proposed teaching strategies, suggesting that not only do students need to be instructed in elements of visual design, but they must also be taught to link those…

The best practices presented in textbooks and professional publications provide separate guidelines for paper-based and electronic or "scannable" résumés. This article recommends changing these practices so that writers can prepare one résumé for both paper and electronic delivery. These recommendations focus on three areas. Résumés…

Within the last 12 years, email has emerged as the most commonly used form of written communication in the corporate workplace. Several factors have contributed to the widespread use of email. This form of communication is generally rapid, is more economical than distributing or mailing printed documents, and permits simultaneous communication…

Word processing is part of every writer's set of competencies today, and as readers, their expectations of type have risen well beyond the old Courier font of typewriters. Yet only recently have writers had access to the thousands of different typefaces available today and had such power in making design choices. Type has been much studied and…

With business documents, visuals can serve to enhance the written word in conveying the message. Images can be especially effective when used subtly, on part of the page, on successive pages to provide continuity, or even set as watermarks over the entire page. A main reason given for traditional text-only business documents is that they are…

In communication courses, the focus has traditionally been on text: how to craft good news or bad news messages, proposals, reports, and so on. However, rapid developments in printing and computer technology have meant that communication has become more visual than ever before. Words alone are not enough; students need to be able to communicate…

Reports on a survey on the use and impact of electronic resume management (ERM) systems in major corporations. Investigates the amount of ERM usage, methods and procedures used for capturing resume data, and the degree to which these systems are meeting personnel managers' expectations. Discusses implications for teachers who give instruction…

The phrase "death by PowerPoint" was not born in the offices of Microsoft's competitors; it came straight from the hearts of victimized meeting attendees. Microsoft estimates that at least 30 million PowerPoint presentations are made daily, with many rightfully warranting death verdict assessment. Death sentences often result from a "construction…

One interesting aspect of teaching students to use PowerPoint and similar graphics packages effectively is that graduate students who are already in the workforce often have bad presentation habits that they need to break. In this article, the author discusses ways of breaking these bad habits. Using storyboards is one way to keep students from…