Lists some of the new journalism concepts which can be easily applied to college yearbooks. (RB)

Suggests ways the business office of a student newspaper can ease the conflicts between news and advertising space, including: raising advertising rates, selling ads only in uniform sizes, charging extra for premium space, selling special features, and selling space around a monthly calendar of special events. (TJ)

A teacher looks back on how he and his college class discovered a new approach to teaching advertising and layout. (RB)

Describes a study that indicated that readers of college newspapers prefer a front page style that is contemporary and emphasizes a horizontal layout to either an avant-garde style that features an entirely horizontal layout or a traditional layout having a vertical page. (TJ)

Analyzes the contents of two South American college newspapers for items which reflect the vast cultural differences in the Rio de la Plata region. (RB)

Describes a study of journalism students that indicated that they slightly preferred front page designs that were ultramodern, followed in order by designs that were traditional, modified traditional, and contemporary. Reports that prior education in editing classes appeared to affect responses. (TJ)

Offers tips on preparing a yearbook, including preliminary planning, staff organization, design, layout, management, and printing. (RL)

Offers reasons and guidelines for classroom exercises in creating black and white posters for introductory courses in graphics, design, production, or layout. (RL)