Managers are essential in the strategy-making process and often use the launch of new products to aide in the advancement of their selected organizations. This article links current management curriculum with the role of the product manager, introduces students to the concepts of strategy and product management, and encourages students to think…

Student engagement is a growing challenge within higher education, especially as technology continues to evolve and competition for attention rises. As a business discipline, many marketing students struggle to connect with the theory presented in the classroom and seek interactive, experiential learning opportunities. The authors created the…

This article describes the design and implementation of a sensors-based entrepreneurial-minded learning (EML) module in a large (>150 students) first-year General Chemistry II course. Students worked in groups create a novel sensor that solves an existing scientific problem or improves upon an existing sensor. Students proposed and explained…

It is often a challenge for an instructor to get the students' attention for interactive class learning. This paper focuses on the use of Black Panther movie characters to stimulate power bases discussion in class to encourage reflective observation and abstract conceptualization. Power bases are important because they are interlinked with other…

Marketers and designers are likely to work together on innovation teams as they both have customer satisfaction as their end goals. Collaboration between these disciplines in innovation teams is often impaired due to the different thought-worlds that drive decision making: intuitive versus rational. To facilitate collaboration between design and…

Rich and challenging tasks can be the vehicle to bring mathematical challenge in classroom. Challenge emerges when you don't know how to solve the task at first but you can figure out, that is when the solvers are not aware of certain tools to solve the tasks and they have therefore to invent some mathematical actions to proceed. Some challenging…

Recreation researchers and theorists have long discussed the benefits of "place-based" learning in the context of natural settings in regards to adventure, environmental, and sustainable outdoor recreation education, but how do educators create the opportunity for learning in other nontraditional disciplines? Recreation and event…

Engaging students in conversations around science and engineering design can be challenging. Sparking such conversations during field trips at an interactive science center has additional challenges. First, students vary considerably in age from day to day: science center employees might work with first graders one day and sixth graders the next.…

Creative imagination and memorization are complementary abilities in learning mathematics (Vygotsky, J Russian East Eur Psychol 42(1):7-97, 2004). These complementary abilities engage "movement" in learning mathematics among "realities" (e.g., personal and social experience, emotion, and cultural practices) (see also Dewey,…

Courses: Persuasion; Persuasive Speaking. Objectives: Students will demonstrate the ability to apply persuasive concepts in constructing persuasive messages creatively, and students will present and analyze their persuasive messages.

This application brief covers, "The Final Question," an alternative essay design that encourages the learner to think creatively in Ph.D. Organization Theory or Leadership courses. "The Final Question" asks, "Do leaders change organizations or do organizations change leaders?" It is a simple question, but only the…

A quality curriculum must be in the offing to assist students to achieve more optimally. The curriculum needs to be engaging so that interest in learning is in evidence. Active engagement assists in securing student attendance on a regular basis. Missing class attendance hinders positive progress. Instructors need to look directly at students when…

The process of identifying techniques for fostering creativity, and applying these theoretical constructs in real-world educational activities, is, by nature, multifaceted and not straightforward, pertaining to several fields such as cognitive theory and psychology. Furthermore, the quantification of the impact of different activities on…

The learning of science keeps evolving, just like the subject of science itself. With this in mind, teachers know the importance of keeping up to date and researching different ways of providing a rich learning experience for children. Teachers are developing not only children's learning, but how they progress as learners. This is where Tony…

As social and academic forces begin to collide for young adolescents at the beginning of the middle level experience, students experience an unfortunate drop in their creativity. Appropriately trained middle level teachers have the potential to lessen this problem through the use of carefully selected open-ended learning activities that increase…