This article offers readers 11 classroom teaching innovations presented at the 2022 Association for Business Communication's (ABC's) Annual International Conference. Sessions were held online and on-site in Tampa, Florida, USA. Readers will find unique developments in teaching techniques--all designed to enhance students' communication skill…

Student engagement is a growing challenge within higher education, especially as technology continues to evolve and competition for attention rises. As a business discipline, many marketing students struggle to connect with the theory presented in the classroom and seek interactive, experiential learning opportunities. The authors created the…

This study investigates how students experience and describe group work in an online course in international business (IB) after being introduced to Barnes' exploratory talk ground rules (ETGRs) which promote norms for dialog that encourage participants to share ideas and information and to think together. This study examines the dialog in groups…

This paper explores the course design and implementation of a first-year discovery seminar on "Living in the Metaverse" offered at a business university. Integrated with standardized college-readiness topics, the course combines hands-on activities with collaborative assignments and class discussions to present a multidisciplinary…

In this article, I discuss the potential uses of the Department of Labor-sponsored Occupational Information Network (O*NET) in the classroom context. O*NET is a free, publicly available resource that provides an array of occupation-specific information, such as relevant tasks, knowledge, skills, abilities, and salary information. Tools such as the…

This article features an innovative and engaging assignment to help students learn about labor history events. Labor history is more than just a collection of dates, facts, and figures. Rather, it is the study of the men, women, and children who fought for a workplace that many of today's employees take for granted: paid leave, a 5-day workweek,…

The Capstone Sales course is the final in a sequence of five required courses in a 15 credit Professional Selling program housed in the Marketing Department at St. Cloud State University. The course is heavily focused on experiential learning activities for senior-level sales students. In this paper details of the course design, instructor and…

A nationally prominent woman's advocacy organization is featured in this case study. The scenario may be used as a teaching case, an assignment, or a project in systems analysis and design as well as database design classes. Students are required to document the system operations and requirements, apply logical data modeling concepts, and design…

Flipped classrooms are gaining popularity in various educational settings as proponents report several benefits. In order for flipped classrooms to be successful, students must take responsibility for certain assignments outside of class time. In this study, Management Information Systems students were to learn textbook material by reading the…

The article discusses the implementation of the "constructivist approach" in ESP teaching to university students. This approach creates opportunities for students to "construct" their own target language communication skills meant for use in their professional intercourse. The way of achieving such an effect can be seen in…

This paper reports on the processes and outcomes of an experiential learning intervention designed to improve intercultural skills in accounting students by building cross-cultural alliances in culturally mixed groups. The cultural backgrounds of students in accounting units are diverse, and it has proved difficult to break down barriers to…

This paper illustrates a teaching innovation that took a traditional role playing exercise based on a case study and added some nuances that amplified the learning experience. The example illustrated in this paper was a didactic negotiation exercise intended to teach simple, basic negotiation principles like zone of possible agreement (ZOPA),…

Fitness and Wellness Place (F&W) is a network of fitness and wellness clubs in Spain and Portugal created in 2009 as a result of a buy-out from a large British operator. In 2009, F&W was operating 15 clubs in Spain and Portugal and by the end of 2011, F&W ran 25 clubs. F&W's rapid growth in the period 2009-11 had become a matter of…

The discovery of lead paint on nearly one million toys prompted the world's largest toy company, Mattel, Inc. ("Mattel") to initiate a massive recall in August 2007. The recalled toys fell into two categories: those with impermissible levels of lead paint and those with risks associated with small high-powered magnets. Mattel's…

Value chain analysis is widely taught in business schools and applied by practitioners to improve business performance. Despite its ubiquity, many students struggle to understand and apply value chain concepts in practice. JetFighter uses a complex manufacturing process (making intricate paper planes) to provide students an opportunity to enhance…