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Strauss, Judy; Corrigan, Hope; Hofacker, Charles F. – Marketing Education Review, 2011
Sensory overload and split attention result in reduced learning when instructors read slides with bullet points and complex graphs during a lecture. Conversely, slides containing relevant visual elements, when accompanied by instructor narration, use both the visual and verbal channels of a student's working memory, thus improving the chances of…
Descriptors: Constructivism (Learning), Learner Engagement, Short Term Memory, Long Term Memory
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Lerner, Neal – Journal of Technical Writing and Communication, 2007
The use of visual representation to learn science can be traced to Louis Agassiz, Harvard Professor of Zoology, in the mid-19th century. In Agassiz's approach, students were to study nature through carefully observing, drawing and then thinking about what the observations might add up to. However, implementation of Agassiz's student-centered…
Descriptors: Learning Processes, Science Education, Science Instruction, Visual Learning
Moss, J. R. – Programmed Learning and Educational Technology, 1973
Descriptors: College Instruction, Higher Education, Learning, Learning Experience