Taken together, the Coherence Principle of Multimedia Learning Theory and the Integrated Systems Hypothesis propose that co-occurring and semantically congruent verbal and visual information should be integrated into one mental representation that enhances memory. The purpose of this paper was to examine how learning pseudowords with matching…

In response to the wide-scale proliferation of "the cone of learning"--a fanciful retention chart confounded with Dale's Cone of Experience--the authors make four major claims debunking this fantasy and provide documentary evidence to support these claims. The first claim is that the data in the mythical retention chart do not make…

Critics have been attempting to debunk the mythical retention chart at least since 1971. The earliest critics, David Curl and Frank Dwyer, were addressing just the retention data. Beginning around 2002, a new generation of critics has taken on the illegitimate combination of the retention chart and Edgar Dale's Cone of Experience--the corrupted…

The authors are attempting to set the record straight regarding the sources frequently cited in the literature of the mythical retention chart and the corrupted Dale's Cone. They point out citations that do not actually connect with relevant works; provide correct citations of sources that are often cited erroneously; add references for overlooked…

Verbal information contained in a multimedia presentation should be seen in a holistic sense. A close interrelationship exists between audio and visual; they express information for a common purpose. The task of the designer is to interweave them meaningfully. (MBR)

Inquiry is a disciplined process by which individuals move from knowledge of concrete data to the formulation of abstract concepts. Television can serve the needs of inquiry, especially visual (as opposed to verbal) inquiry, if it can be made flexible enough to bring data into the classroom at the instant needed for making decisions or asking…

Tests infants' dual-process performance (a process mediating response decrements called habituation and a state-dependent process mediating response increments called sensitization) on visual habituation-dishabituation tasks. (HOD)

In a study of the effects of pictorial stimuli on story recall, 64 second graders were randomly assigned to two experimental groups and two control groups. The learning materials consisted of two orally presented ten-sentence stories. The experimental subjects viewed pictures while the stories were read, and the control groups followed the printed…

In order to investigate learning theories, media researchers need to explore three variables: (1) the psychological requirements of a given learning task, (2) individual differences in cognitive style, and (3) specific media characteristics. It is necessary to identify the psychological processes which underlie any specific learning task in order…