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Peer reviewedShapiro, Stanley J. – Special Libraries, 1980
Presents marketing as an attitude, an approach, and a set of tools, techniques, and concepts that can be applied to the professional development of librarians. (FM)
Descriptors: Libraries, Library Education, Library Services, Marketing
Peer reviewedKaraomerlioglu, Dilek Cetindamar – Resource Sharing & Information Networks, 1997
Using Turkey as an example, discusses problems of libraries in developing countries: technological backwardness; non-standard applications of library techniques; lack of coordination among libraries; financial problems; and lack of educated staff. The need for better librarian education and continuous staff development is emphasized. (AEF)
Descriptors: Case Studies, Developing Nations, Foreign Countries, Information Needs
