To meet the challenges of societal change, technological development, and economic retrenchment, libraries must develop problem-solving strategies such as marketing which can help libraries serve their clients more effectively. Marketing components are presented in the context of a customer orientation. (AEF)

Examines the nature of corporate change and its impact on academic business libraries' corporate documents collections. Approaches librarians may use to monitor and manage change are discussed, and several relevant printed and online sources are noted. (five references) (MES)

Virginia Commonwealth University reduced its ready reference collection by integrating the majority into the general reference collection. The project was a success and advantages for staff included more time and focus on users; expanded knowledge of collection; and reduced stress. (JMV)