As libraries respond to new teaching and research practices in the twenty-first century, it is important to consider how to advertise library services. Users are often surprised to learn about the varied expertise of library staff and the many services the staff provides. To investigate this issue, the author designed a study to identify a more…

Signage represents more than directions or policies; it is informational, promotional, and sets the tone of the environment. To be effective, signage must be consistent, concise, and free of jargon and punitive language. An efficient assessment of signage should include a complete inventory of existing signage, including an analysis of the types…

School librarians throughout the country struggle to determine how to enact meaningful change that will strengthen their programs. They seek ways to increase collaboration with classroom teachers, to prepare their collections to meet the needs of the new Common Core State Standards, and to offer highly effective programs that prepare students to…

When staff at the Wisconsin State Law Library began compiling a wish list for a new website, the topic of a new domain name came up almost immediately. Their old website was located at http://wsll.state.wi.us. Spelling that relatively complex domain over the phone day after day provided the impetus to explore other options. Whatever domain name…

The explosion of technology and information has resulted in major changes in education in the twenty-first century. School librarians have a vital role to play in efforts to ensure that students are equipped with the skills and knowledge they need to succeed and participate in the digital society of the twenty-first century. This role presents an…

Libraries and library faculty play a significant role in supporting college curriculum and helping students succeed academically. In particular, libraries are the primary location both physically and remotely for supporting faculty and students in their research and information needs. Over the years, this role of libraries and library faculty has…

In October 2009, California Digital Library (CDL), where the author serves as manager of strategic and project planning, jumped into the world of social networking by joining Twitter. From Twitter, the CDL staff publish the content of their monthly newsletter, "CDLINFO News," and also additional content created by CDL programs and…

New teachers are eager to begin their careers with the information learned from their teacher preparation programs. Too many times, the classroom library is a second thought to the establishment of classroom rules and the implementation of curriculum. Rather than an instructional tool for literacy and classroom community, the library can become a…

The purpose of this paper is to examine the role state departments of education, a professional organization and a leading internet organization play in providing recommendations and guidelines in the construction of new high school libraries. Four state agencies were identified and specific square footage formulas noted as well as information…

Designed as a simple how-to guide, this revised handbook presents guidelines for setting up a church or synagogue library or revitalizing an existing one. The first section, "Begin with a Purpose," advocates preparing a statement of purpose. The second step, "Be Prepared," discusses the importance of the planning process.…

In marketing one's library wares, an effective publicity strategy is to use promotional giveaway materials, mainly personalized items that promote one's resources and services. As with any marketing effort, it is important to be clear about the promotional initiative and whom librarians are attempting to reach. This author emphasizes that…

From 1988 to 1995, Partnerships for Change (PFC) led the way in developing innovative library service programs and forging new community partnerships. Today, many PFC principles--planning, needs assessment, valuing diversity, community linkages, public relations and evaluation--have been incorporated into how California public libraries plan for…

A first-time project manager on a $4 million library addition and renovation project by the Homewood (Alabama) Public Library shares her experiences. Sidebars provide tips for new library project managers; description of construction administration documents; effective phrases to use with the contractor; and the top 10 lies told to a library…

Libraries and catalogers face choices in the treatment of the growing collections of electronic journals. Policies issued by CONSER and the Library of Congress allow libraries to edit existing print records to accommodate information pertaining to the electronic versions (single record option) or to create new records for them. The discussion…

Describes the Danville Public Library's (Illinois) planning and implementation of a groundbreaking ceremony and provides guidelines for the process. Highlights include early planning, the planning staff, publicity, videotaping, selecting a convenient time, decorations, invitations, knowing individual responsibilities, commemorative items, and a…