The primary goal for digitization projects sponsored by the Central New York Library Resources Council (CLRC) is enhanced access for the people of the region to digital resources created from collections in Central New York's libraries, archives and museums. The CLRC Digitization Plan provides a framework for the support of digitization activities…

This book provides a broad, introductory overview of issues affecting the marketing of public library collections, with examples and research results from more than 200 libraries of all sizes. This new edition of the work updates and expands the original, referencing new studies (published since 1992), encompassing more of the literature from…

From 1988 to 1995, Partnerships for Change (PFC) led the way in developing innovative library service programs and forging new community partnerships. Today, many PFC principles--planning, needs assessment, valuing diversity, community linkages, public relations and evaluation--have been incorporated into how California public libraries plan for…

Explains how educators can develop avenues of indirect library advocacy. Outlines five opportunities for indirect advocacy recruiting which focus on a brand-new teacher, a veteran teacher new to the school, a teacher assigned outside the area of university preparation, a teacher whose assignment has been radically changed, and a teacher taking…

Illustrates the benefits of an aggressive library program of regularly scheduled and professionally curated art exhibitions and related events. Describes the Visual Arts Program at the Pacific Beach branch library (San Diego). A sidebar by Debra Wilcox Johnson discusses libraries' development of cultural programming for adults. (AEF)

For every librarian who seeks to better serve the new and unique young adult market, this completely revised edition presents 30 library programs as examples of this service. By studying the examples set by award-winning initiatives around the country, librarians should be able to answer these questions for their young adult programs: What is the…

Highlights some of the excuses library trustees give for not doing advocacy. Presents points to keep in mind when planning and conducting advocacy programs, including: long-term goals, short-term goals, and follow-up activities. Sidebars include a "Trustee Association Health Quiz" and quotes from the field about advocacy. (AEF)

The goals of the Library Services and Technology Act (LSTA), as administered by the Library of Michigan, are to support statewide access to information, enhance equity of access by providing special assistance to those with difficulty in using a library, support librarians as they develop information skills and foster innovation and technical…

In the basement of the Waupaca Area Public Library, the Best Cellar is a separate room for young adults that allows teens the freedom to laugh, talk, snack, and listen to music without disturbing others. The furniture, collection, young adult population and community, hours of operation, staffing, planning, youth participation, and librarian and…

Memorial Hall Library in Andover, Massachusetts wanted to offer live reference service online but with limited resources, they couldn't do it alone. The 24/7 Reference cooperative program administered by the California State Library required Memorial Hall's librarians to monitor only 10 hours a week in return for live reference coverage. Memorial…

Used selectively and imaginatively, corporate sponsorship can be a powerful tool to help libraries achieve their mission of getting more children reading and visiting the library. Focuses on development of the summer reading program by the Oregon Library Association. Discusses planning and fundraising; publicity; distributing funds; obstacles; and…

This video provides guidelines for establishing a successful volunteer program in any library. Topics include: the benefits of volunteers to libraries; getting a volunteer program started and functioning; recruiting volunteers; interviewing volunteers; effectively training volunteers; acknowledgment of volunteers; and handling uncooperative or…

This document presents the 1997 Mississippi summer library program for children. Highlights include: planning a summer library program; promotion and tips on writing publicity releases; radio spots (samples); press releases (samples); a sample letter to parents; a general bibliography; selected promotional resources; supply sources; recipes. Also…

Suggests ways that librarians should become actively involved in educating the public about supporting the library media center. Discusses activities for improving public relations in the school library; actions to improve visibility at the district level; involvement in the community; and active participation at state and national levels. (AEF)

Fontbonne College's academic dean and vice president for academic affairs appointed a task force in August 1997 to investigate, over the course of one year, ways in which the library's development could be centered in teaching and learning. More specifically, the task force was to determine how library and information services could be rooted in…