Identifies the major aspects of reference service and develops three theories of reference work (minimum, middling, and maximum) based on the application of these activities in various types of libraries. A case is then made for amplified reference services, and suggestions are offered for dealing with the problems of reference service expansion.…

Reviews the literature on reference service, particularly the reference interview, from 1876 to the 1970s and summarizes some research techniques used to investigate the reference encounter. Studies of reference clients are then briefly reviewed, and concerns of reference librarians regarding the level of assistance and the library-client…

Argues that the primary purpose of the school library is to provide information, and discusses selection policies, the librarian's teaching responsibilities, the need for clerical assistance, and centralized processing in this context. A vision of the school library as information center is presented with summaries of the roles of teachers, the…

Describes each of 13 steps in the reference process in terms of its objectives, facts about it, and rules for handling the facts. Rules are then discussed for today's mixed online and printed source environment as well as for an online sources-only environment. (five references) (MES)

This essay arguing for retention of sophisticated reference-desk service as separate from library instruction notes brief history of relationship and two fundamental reasons for separation: a "one-shot" lecture could not cover every tool useful for research needs of each individual student; and not all patrons are experiencing library instruction.…

The relation between library instruction and the reference function is explored, noting characteristics and aims of both functions, terminology (bibliographic instruction and library instruction), user attitudes toward library use, correlation of the two services, and purposes of both bibliographic instruction and the reference process. Sixteen…

Identifies nature of problems affecting library instruction in smaller public libraries and reports on writings which may be helpful to those libraries having no formal library instruction programs. Trends, a definition of the problem, literature reviewed, philosophy of library instruction, and programs over past 10 years are highlighted. (29…

Advocates reexamining reference services and outreach programs, and relating them more closely. Argues that archival records are underutilized and that archivists should proactively reach out to researchers and encourage research use. Discusses researcher services; measuring and reporting on researcher use; electronic records; and creating…

Describes a study that investigated the level of Internet training currently being offered to the elderly at public libraries and to reveal the specific barriers which prevent or hinder the existence of training programs. Reports results of a questionnaire sent to public libraries in New York State. (LRW)

Discusses the goals, attitudes, and methods of reference teaching, focusing on some of the difficulties for the reference instructor. Teaching of the reference method, rather than facts, and a liberal concept of reference work are encouraged. (three references) (MES)

Discussion of problem patrons in libraries focuses on how businesses handle customer complaints, namely regarding them as opportunities to improve customer service and satisfaction. Suggests libraries need to provide channels for patrons to make complaints, follow up on them, and train staff to deal with user dissatisfaction. (Author/LRW)

Discusses the ethical problems of the reference librarian-client relationship in terms of the responsibilities of the librarian and the policies of the library. Codes of ethics are found to be of little use, and other approaches to solving ethical problems--such as identification and discussion of issues--are suggested. (36 references) (MES)

Relates the marketing concept to library reference services. Highlights include a review of the literature and an overview of marketing, including research, the marketing mix, strategic plan, marketing plan, and marketing audit. Marketing principles are applied to reference services through the marketing mix elements of product, price, place, and…

This bibliographic essay discusses a variety of items from the literature on the evaluation of reference services and reference personnel. A model for the evaluation process is presented on which the literature review is based. (Contains 48 references.) (LRW)

Discusses values that have shaped and guided the profession of reference librarian and portrays the rigors of working at a general reference desk. Topics include information overload; demands of the information age; societal trends; new technologies; training; and role reconsideration for the librarian, including teacher, information provider, and…