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Download full textChaloner, Kathryn; de Klerk, Ann – 1980
This Carnegie-Mellon University Libraries study compared the effectiveness of two methods of current awareness service: computerized updates and the distribution of the tables of contents of journals. In particular it compared the timeliness and availability of articles in-house with the greater coverage but longer time lag (and possible lower…
Descriptors: Academic Libraries, College Faculty, Comparative Analysis, Computer Oriented Programs
Noel, Robert; Waugh, Timothy – 2002
This paper explores some of the similarities and differences between publicizing information services within the academic and corporate environments, comparing the marketing experiences of Abbot Laboratories (Illinois) and Indiana University. It shows some innovative online marketing tools, including an animated gif model of a large, integrated…
Descriptors: Academic Libraries, Comparative Analysis, Computer Literacy, Corporate Libraries
