A survey of gay and lesbian library services of 250 public and college libraries revealed small and insufficient collections, a lack of book lists and other guides, frequent challenges, and limited community outreach programs. Interviews with proactive responding librarians provide some strategies for change. (Author/AEF)

Examines the role of marketing in the management of libraries. The role of public relations (PR) in the total marketing concept is discussed, surveys that have explored PR efforts in academic and public libraries are described, and changes affecting libraries that marketing efforts could help to manage are discussed. (seven references) (LRW)

Describes the application of a comprehensive planning process to the library media program in the Lincoln (Nebraska) Public Schools. Highlights include identification of program needs; curriculum integration; a study of school library media center collections; use of technology; and essential elements for program change. (eight references) (LRW)

This guide from the Public Libraries Association (PLA) describes a planning process to be used by individual library systems to establish their own standards appropriate to local conditions and needs; design strategies to reach those needs; and inaugurate a planning cycle that involves continuous monitoring of progress and regular adjustment of…

Describes a pilot project by a regional library system in central New York State to implement systematic planning activities in rural public libraries serving populations under 5,000. Motivations for the adoption of innovation and key elements in the decision making process during implementation are examined. (CLB)

This study examined the problem of planned organizational and technological change in a university library catalog department implementing the shared cataloging system of OCLC, Inc. Information on the implementation experiences and problems of OCLC member libraries was gathered from published reports and on-site visits to three university…

Discussion of cultural diversity in higher education highlights the results of a survey that was conducted to identify efforts of academic libraries to facilitate or respond to cultural diversity. Percentages of minority student enrollments, minority faculty and staff members, and minority librarians are examined. (Contains 19 references.) (LRW)

This study of rural libraries in Idaho was designed to identify appropriate alternative local revenue sources to support library services as well as ways of improving the coordination and delivery of library services in the state and extending library access to unserved areas. Data were gathered from U.S. Bureau of the Census reports and special…

The Wayne State University Libraries began to explore the potential uses of microcomputers when an Apple II was acquired in 1982 with the intention of encouraging staff members to learn how to use it and to explore possible uses it could have for library operations. The positive response of the staff to the prospect of learning more about…

This document examines the impact of new information technologies on the various roles of national libraries. Seventy-two national libraries responded to a questionnaire designed to assist in determining how such institutions worldwide are responding to recent technological innovations. The first of six chapters identifies three basic…

Compares public library use surveys conducted in 1948 by the American Library Association and in 1991 by the National Center for Education Statistics. Results indicate that public library use by both adults and children has risen dramatically, but library use by minorities and low income adults has changed very little. (KRN)

Based on an acceptance speech given by the author upon receiving the Catholic Library Association's 1995 Certificate of Merit Award, this article discusses surveying teenagers, reviews what teenagers want from school librarians, and offers ways to serve teenagers better. (JMV)

This paper uses results of postal surveys carried out in the United Kingdom further education (FE) and university sectors to highlight themes and elaborate on suggestions for advancing performance measurement. Academic libraries face insecurity arising from the political and educational changes taking place in academic institutions, competition…