Research studies using discourse analysis approaches make claims about phenomena or issues based on interpretation of written or spoken text, which includes images and gestures. How are findings/interpretations from discourse analysis validated? This paper proposes transdisciplinary convergence as a way to validate discourse analysis approaches to…

Against the backdrop of proliferating research on multimodality in the fields of literacy and writing studies, this article considers the contributions of two prominent theoretical perspectives--Systemic Functional Linguistics (SFL) and Situated Literacies--and the methodological tensions they raise for the study of multimodality. To delineate…

This paper introduces the reader to a brief history of the focus of linguistic method from prehistoric times, through the Classical era, the Middle Ages, to the present. The scientific orientation of linguistic method is exploited; a set of specific principles is found to unify most of today's diverse methods. The success of linguistics is…

Noting that one of the greatest criticisms of television is the lack of television criticism itself, this paper proposes a multidimensional approach to the subject, based on current forms of criticism and theory. The 10 forms of criticism or theory discussed in the paper are (1) rhetorical criticism, (2) dramatic criticism, (3) literary criticism,…

Argues that semiotics, the science of signs, provides a suitable research tool for investigating the communication process in public libraries. Literature review identifies research using semiotic methods, as well as communication research in public librarianship that would have profited from semiotics, as a first step toward understanding the…