Three techniques for surveying alumni and alumni's employers were utilized over the space of 3 academic years, for the purpose of comparing these methodologies. In the first study, alumni of the University of Tennessee, Knoxville were asked to complete a mailed questionnaire, then were encouraged through a follow-up mailing to grant permission for…

Comparison of three methods of surveying employers concerning quality of employees' college education suggests a mailed survey for graduates and employers can be effective if the graduate's permission for contacting the employer is obtained on the initial questionnaire and if employers must differentiate among listed job characteristics and…

This paper describes and critiques a 1989 employer/alumni study conducted by the University of Tennessee at Knoxville (UTK) and four other state postsecondary institutions. The study was designed to: (1) develop a questionnaire to tap opinion about graduates' preparation and a method of administration that could be used by both 2- and 4-year…