Recent research has shown mixed-mode surveys are advantageous for organizations to use in collecting data. Previous research explored web/mail mode effects for four-contact waves. This study explores the effect of web/mail mixed-mode systems over a series of contacts on the customer satisfaction data from the Florida Cooperative Extension Service…

Surveys are commonly used in Extension to identify client needs or evaluate program outcomes. This article examines how available email addresses can be incorporated into mixed-mode procedures for surveys. When mail and email addresses are used to implement a sequence of email and postal invitations in a mixed-mode survey, response rates were…

Mail questionnaire items that are susceptible to order effects were examined using data from 168 questionnaires in a Florida Cooperative Extension Service evaluation. Order effects were found for multiple-response and attributive questions but not for single-response items. Order also interacted with question complexity, social desirability, and…