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Briukhanov, V. M.; Kiselev, V. I.; Timchenko, N. S.; Vdovin, V. M. – Russian Education and Society, 2010
The intensive process observed in the past few years, in which higher professional education is coming to be included in the system of market relations, is setting new target guidelines of the activity of institutions of higher learning, as well as the management models of educational institutions. The marketing component is becoming more and more…
Descriptors: Management Systems, Opinions, Parent Attitudes, Foreign Countries
Cliff, Andrew – Journal of Tertiary Educational Administration, 1994
It is argued that New Zealand polytechnics are currently not measuring service quality effectively, particularly from the student's perspective, and that a version of a recently developed measure of service quality, adapted for use in polytechnics, can and should be applied in this sector. (MSE)
Descriptors: College Administration, Educational Assessment, Educational Quality, Evaluation Criteria