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Download full textTitus, David; Harris, Garth; Gulati, Rajesh; Bristow, Dennis – International Journal of Higher Education, 2017
The Capstone Sales course is the final in a sequence of five required courses in a 15 credit Professional Selling program housed in the Marketing Department at St. Cloud State University. The course is heavily focused on experiential learning activities for senior-level sales students. In this paper details of the course design, instructor and…
Descriptors: Sales Occupations, Retailing, Business Administration Education, Experiential Learning
Cross, Jeannie – American Vocational Journal, 1976
Descriptors: Consumer Education, Course Descriptions, Distributive Education, Job Skills
Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course is designed to familiarize the student with the mathematics used daily by the retail business. The course is comprised of six units: (1) Arithmetic and Selling, (2) Sales Records, (3) Weights and Measure, (4) Inventory Controls, (5) Checking Incoming…
Descriptors: Adult Education, Business, Business Education, Disadvantaged
Preston, T.; Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course covers the basic elements of retail salesmanship, plus simulation and practice in making sales demonstrations. The course is comprised of two units: (1) Steps of the Sale and (2) Suggestion Selling. Each unit begins with a Unit Learning Experience Guide that…
Descriptors: Adult Education, Business Education, Disadvantaged, Distributive Education
Preston, T.; Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course covers wholesale and retail selling techniques, sales performance analysis, and intensive sales presentation practice. The course is comprised of four units: (1) Sales Preparation, (2) The Selling Process, (3) Special Selling Techniques, and (4) Sales…
Descriptors: Adult Education, Business Education, Disadvantaged, Distributive Education
Cluck, Janice Bona; Melliges, Pam – 1981
This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of real estate marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified…
Descriptors: Administration, Adult Education, Advertising, Behavioral Objectives
Cluck, Janice Bona; Melliges, Pam – 1981
This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of business marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified and…
Descriptors: Administration, Adult Education, Advertising, Behavioral Objectives
