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Abel, Marilyn – School Library Journal, 1976
Describes the publishing of mass market paperback books and suggests ways to acquire and use them for childrens' or young adult libraries. (PF)
Descriptors: Library Acquisition, Library Collections, Mass Media, Paperback Books
Batchelor, R. E.; Chebli-Saadi, M. – 1997
The textbook, entirely in French, is designed to help prepare anglophone students for French language usage in the media and telecommunications. It is organized according to two major themes. The first part addresses the French of advertising; chapter topics include the actors in advertising (agencies, announcers, supports), forms of advertising,…
Descriptors: Advertising, Business Communication, Computer Networks, Creativity
Becklean, Pat – 1972
The three activities in the unit integrate career education into the English curriculum and provide seventh grade students with opportunities to explore specific occupations, to indicate their vocational interests, to learn the procedures for job application, and to be aware of opportunities related to English language interests or aptitudes.…
Descriptors: Career Choice, Career Development, Career Education, Career Opportunities