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Showing 1 to 15 of 41 results Save | Export
Leonard, David H.; Roberts, John – Educational and Industrial Television, 1974
A look at how the Pennsylvania PTV Network polled Pennsylvania on public television programing. (Author)
Descriptors: Mass Media, Programing (Broadcast), Public Television, Television Research
Nordenstreng, Kaarle; Varis, Tapio – 1974
An international inventory was made to determine the composition of television programs, particularly from the point of view of program material exported to a country outside. A survey was also made of the international networks for sales and exchanges of program material for broadcast. A report of these studies includes the scope and methods of…
Descriptors: International Programs, Mass Media, Programing (Broadcast), Television
Peer reviewed Peer reviewed
Fletcher, James E. – Communication Quarterly, 1977
Reports the results of a 1973 telephone survey of the Lexington, Kentucky Standard Metropolitan Statistical Area to assess for audience viewing of the Watergate Hearings coverage. (MH)
Descriptors: Audiences, Commercial Television, Mass Media, Public Television
Peer reviewed Peer reviewed
Hur, K. Kyoon – Journal of Broadcasting, 1978
Racial attitudes, race, and other demographic factors differentiated viewers' perceptions and reactions to the "Roots" series. The effects on teenagers were apparent in the viewers' immediate perceptions of the series, entertainment and information values of the series, and realistic presentation of black history. (JEG)
Descriptors: Adolescents, Cross Cultural Studies, Mass Media, Media Research
Arnold, Bernd-Peter – EBU Review, 1974
A survey carried out by the EBU Radio Programme Committee. (Author)
Descriptors: Information Dissemination, Mass Media, News Media, News Reporting
Darden, Douglas W.; Bertrand, Alvin L. – 1971
Study was undertaken to obtain information on use rural Louisianians make of radio and television, and to determine the part various mass media play in lives of rural people. Information was solicited from 25 households within each of 12 parishes in the state. Total number of persons sampled was 600. Cultural background, economic enterprises in…
Descriptors: Community Surveys, Mass Media, News Media, Radio
Peer reviewed Peer reviewed
Howard, John; And Others – Journal of Broadcasting, 1978
Using a sample of 971 respondents, of whom 50 percent were black and 50 percent white, a telephone survey was conducted three to four weeks after the completion of the program "Roots." Findings revealed attitudes about (1) the relevancy to race relations, (2) the perceived effects on black and white audiences, and (3) respondents'…
Descriptors: Attitudes, Mass Media, Media Research, Popular Culture
Peer reviewed Peer reviewed
Shaw, Eugene F. – Journalism Quarterly, 1973
Using modifications of Roper questions, study involving college students finds media use and credibility correlated, which suggests the methodology in Roper questionnaire may distort results.
Descriptors: College Students, Communication (Thought Transfer), Mass Media, Media Research
LOUBRIEL, OSCAR; MORAN, ROBERTO – 1961
A SURVEY WAS ORGANIZED AND CONDUCTED TO DETERMINE THE FEASIBILITY AND DESIRABILITY OF USING TELEVISION FOR INSERVICE TEACHER EDUCATION PROGRAMS IN PUERTO RICO. VARIOUS QUESTIONNAIRES WERE CONSTRUCTED AND SENT TO TEACHERS AND EDUCATIONAL SUPERVISORS THROUGHOUT PUERTO RICO. GROUP MEETINGS WERE HELD WITH SCHOOL SUPERINTENDENTS IN STRATEGIC AREAS TO…
Descriptors: Broadcast Television, Educational Television, Inservice Teacher Education, Mass Media
Peer reviewed Peer reviewed
Balon, Robert E. – Journal of Broadcasting, 1978
A total of 536 phone interviews were obtained using the Austin telephone directory on the day following the final telecast of "Roots." Eighty percent of the sample population identified itself as white, 12 percent black, and 8 percent as Latin American. The impact of "Roots" was determined to be generally positive. (JEG)
Descriptors: Attitudes, Cross Cultural Studies, Mass Media, Media Research
Rubens, William S. – Vital Speeches of the Day, 1978
Recounts a speech delivered by William S. Rubens, Vice President of National Broadcasting Company, in which he covers some of the current issues focusing on television sex and violence and network policy. Available from: Vital Speeches of the Day, City News Publishing Company, Box 606, Southold, New York 11971. (MH)
Descriptors: Mass Media, Programing (Broadcast), Sex Role, Speeches
Gantz, Walter; Kowalewski, Paul – 1979
Telephone interviews were conducted with 308 adults in a large eastern metropolitan area as part of a study to discover levels of satisfaction with present television programing; awareness of and exposure to religious broadcasts; motivations for exposure to "The 700 Club," a nationally syndicated religious program; and potential utilization of…
Descriptors: Christianity, Mass Media, Programing (Broadcast), Public Opinion
Peer reviewed Peer reviewed
Fontes, Brian F.; And Others – Central States Speech Journal, 1977
Discusses a survey on Family Viewing Time designed to determine audience reactions to program content including violent and sexual content, audience perceptions of the suitability of program offerings for family viewing, and audience viewing habits with respect to Family Viewing Time. (MH)
Descriptors: Audiences, Broadcast Industry, Family Programs, Mass Media
Peer reviewed Peer reviewed
Anderson, James – Journal of Broadcasting, 1974
A television research survey which outlines the major operational and economic parameters of public television stations likely to exist in 1976, and compares that with existing conditions in 1972. (Author)
Descriptors: Cost Effectiveness, Financial Support, Mass Media, Operating Expenses
Kline, F. Gerald – Educ Broadcasting Rev, 1969
Speech given before the National Association of Educational Broadcasters' Convention (Washington, D.C., November 22, 1968).
Descriptors: Cultural Context, Foreign Countries, Mass Media, Media Research
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