Descriptor
| Mass Media Effects | 7 |
| Blacks | 3 |
| Programing (Broadcast) | 3 |
| Television | 3 |
| Television Viewing | 3 |
| Media Research | 2 |
| News Media | 2 |
| Newspapers | 2 |
| Public Television | 2 |
| Television Research | 2 |
| African Culture | 1 |
| More ▼ | |
Author
| Gandy, Oscar H., Jr. | 7 |
| Matabane, Paula W. | 3 |
| El Waylly, Mohamed | 1 |
| Simmons, Charles E. | 1 |
Publication Type
| Reports - Research | 5 |
| Speeches/Meeting Papers | 4 |
| Journal Articles | 3 |
| Information Analyses | 2 |
| Reports - Evaluative | 1 |
Education Level
Audience
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedGandy, Oscar H., Jr. – Journal of Black Studies, 2001
Investigated the influence of racial identity on the relationship between media and perception of risk among African Americans. A radio campaign was implemented to reduce domestic violence among African Americans. Telephone interviews before, during, and after the campaign indicated that the correlations between racial identity and risk…
Descriptors: Attitude Measures, Family Violence, Females, Mass Media Effects
Peer reviewedGandy, Oscar H., Jr.; El Waylly, Mohamed – Journalism Quarterly, 1985
Finds that education is the dominant factor in determining exposure to information about the Palestinian-Israeli conflict and that exposure is the most important predictor of knowledge about the conflict. Concludes that newspaper use is more important than television news viewing in gaining knowledge. (FL)
Descriptors: Foreign Policy, Knowledge Level, Mass Media Effects, Media Research
Peer reviewedMatabane, Paula W.; Gandy, Oscar H., Jr. – Journal of Black Studies, 1988
Examines the viewing behavior of 120 adults, and the relationship of their social characteristics to their knowledge about Africa after viewing the public television miniseries, "The Africans." Found no strong social correlates to viewing or frequency of viewing. Viewing "The Africans" accounted for some variance in knowledge…
Descriptors: African Culture, African History, Blacks, Educational Television
Download full textGandy, Oscar H., Jr.; Simmons, Charles E. – 1984
Through a review of two accelerating trends in the technology of producing and distributing information and entertainment, this paper argues that the promises of "the information economy" and the "television of abundance" bring not the emancipation of diversity and access, but the rapid disintegration of an already weakened…
Descriptors: Cable Television, Democracy, Information Dissemination, Information Science
Gandy, Oscar H., Jr.; Matabane, Paula W. – 1988
This literature review argues that the broader implications of social learning by a subordinate group through the cultural apparatus of the dominant group has not usually been made an explicit part of the theoretical perspectives utilized in studies of minorities' experiences concerning the impact of television. The review presents the principal…
Descriptors: Blacks, Cultural Context, Ethnic Stereotypes, Hispanic Americans
Gandy, Oscar H., Jr.; And Others – 1984
A study investigated (1) the nature of black student involvement in and commitment to the campaign of Jesse Jackson for the presidency, (2) the nature of student attitudes toward the campaign, and (3) the relationship among student media use, attitudes, knowledge, and involvement in the campaign. Black students in 20 undergraduate speech classes…
Descriptors: Black Students, Blacks, College Students, Higher Education
Matabane, Paula W.; Gandy, Oscar H., Jr. – 1987
A study investigated the viewing behavior of a sample of public television supporters, specifically examining the relationship of their social characteristics to viewing and to knowledge about Africa as presented in the series "The Africans." Subjects, 120 District of Columbia adults drawn from the membership lists of a local public TV…
Descriptors: Audience Analysis, Behavior Patterns, Cultural Differences, Documentaries
