This guide, which is intended for project directors, coordinators, and other professional staff interested in marketing adult basic skills and workplace education programs to business, presents a six-step process for developing a marketing plan. Discussed first are the purposes of marketing and considerations in marketing workplace education to…

Discusses the need for appropriate basic literacy materials, notes the value of student-produced materials, and describes British publications produced by students and tutors. (CHC)

General Educational Development students created original math problems based on life experiences, using process writing. They used prewriting, drafting, responding, revising, sharing, role playing, modeling, and brainstorming, integrating reading, writing, and math. (JOW)

This report describes a project conducted to develop and publish instructional materials for educationally disadvantaged adults in independent living situations to assist them in developing skills such as bill paying, making and keeping appointments, and other related issues. After experimenting with other communication methods serving this type…

Author cites bibliographies of materials available for adult education programs and discusses criteria for materials selection. (GB)

Gatehouse Books in Manchester and Pecket Well College in West Yorkshire are publishers of adult basic education materials. They offer different and inspiring models for what can happen when adult literacy work merges with the activities and philosophy of the community writing and publishing movement. (JOW)

A project was conducted in Pennsylvania to develop a standard set of forms to be used by nonmetropolitan literacy providers. During the project, the project team surveyed nonmetropolitan literacy providers through a first mailing to 90 agencies identified, as well as several intermediate units, with less than one-third of the agencies responding.…

A study was conducted to develop a set of instructor standards that describe high-quality teaching behavior for adult literacy teachers, program administrators, state staff, and stakeholders. The standards were created by a task force of 15 experienced adult literacy practitioners and reviewed and revised by focus groups of practitioners at seven…

Offers the New Jersey State Adult Basic Education Program as a model for other states. Article gives a thorough outline of the New Jersey program. (GB)

A study examined the availability, cost, and usefulness of numeracy packages suitable for use in further education. Sixty-one of 590 further education (including tertiary) colleges in England, Wales, and Scotland (a 10.3 percent response rate) completed survey instruments. Relatively few books and packages were found to be widely used. Many staff…

A one-day meeting of leaders of basic skills organizations was held in order to create a consortium to promote the sharing of ideas and information, assist in the transfer of effective programs and materials, and encourage the joint development of new programs and products to train adults and youth in need. After familiarizing themselves with the…

The purpose of Special Project E-109A, Development of Teaching Aids for Adult Basic Education/English (Second Language) (ABE/ESL) Adult Education Programs, was to develop skill packets consisting of visual materials, teacher manuals, and student work sheets for statewide use in ABE/ESL classes in Illinois. The project was conducted cooperatively…

In creating mathematics materials for adult basic education students, researchers (1) interviewed students and teachers to determine needs and objectives; (2) developed materials based on consumer mathematics skills; and (3) evaluated effectiveness by a pretest/posttest and student, teacher, and administrator questionnaires. Results showed the…

Describes development of CD-ROM and print materials designed for learners with low literacy levels. Explains the importance of group work, incorporation of different learning styles, and the benefits of flexible delivery. (SK)

Text has traditionally been the mode used to convey information in educational settings, including workplace training. Unfortunately, printed materials have little to offer persons with reading difficulties. Text may be made easier to understand by using predictable structure, shorter sentences, and less demanding vocabulary; however, such…