Explains how educational material can be prepared, delivered, and sold over commercial television." (Editor)

BASIC PRODUCTION PRINCIPLES AND THEIR DIDACTIC RELATIONSHIPS WITH THE EDUCATIONAL PROCESS ARE DISCUSSED. PRESENTED ARE THE GENERAL QUESTIONS AND ANSWERS WHICH ORIGINALLY OCCURRED WITHIN THE COMMITTEE GROUP. PRODUCTION PERSONNEL WITHIN THE SOCIETY OF TELEVISED INSTRUCTORS HAVE PARTICULAR ROLES AND RESPONSIBILITIES WHICH THEY SHOULD UPHOLD AS…

Intended for use by media specialists, this report presents techniques for effective communication and suggests ways of reaching out to various groups. Guidelines are provided for the production and distribution of semester reports on the school library media program, together with suggestions for the development of program goals and objectives,…

This guide was developed for script writers on the Radio Language Arts Project, which was designed to develop, implement, and test the effectiveness of an instructional radio system to teach English as a second language at the primary school level in Kenya. The project was planned to produce a radio-based, English language program with…

This guide to public relations (PR) for school media specialists begins with a list of 10 "PR Commandments" and suggestions for ways to improve the media center's image, i.e., a media newsletter; renewal workshops; reference skills units; a student brochure; new faculty orientation; media messages; a happenings board; displays, centers, and…

This book describes 119 award-winning projects from a program which established a national teachers' competition to select and disseminate superior teacher-planned and developed programs which use photography as an integral part of the K-12 school curriculum. All subject areas, grade levels, and states are represented in summaries of projects that…

This case study is one element of the summative evaluation of "Freestyle," a television series on sex-role stereotyping and career awareness. The series was developed for fourth to sixth graders viewing it at home or at school. The goal of this study was to organize the history of the project so as to present transferable lessons to the…

This paper examines how the use of video has inspired and altered the implementation of teaching and learning in the delivery of a master's program offered in a distance learning format. In the process of this examination, technical issues concerning video production techniques, distribution, and utilization are also analyzed. The paper focuses on…