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Kurzrock, Walter – Training, 1975
A trainer specializing in producing media packages for sales training tells what they are, how to use them, and how to put them together. (Author)
Descriptors: Instructional Design, Instructional Materials, Material Development, Media Selection
Noel, Kent L.; Hewlett, Brent – Performance and Instruction, 1981
Examines an instructional systems design (ISD) model used by Bell Laboratories as an illustration of how heuristics can be brought to bear upon the design and development of instructional materials. Ten references are listed. (Author/MER)
Descriptors: Formative Evaluation, Guidelines, Instructional Development, Instructional Materials