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Television Research | 2 |
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Greenberg, Bradley S. – Journal of Broadcasting, 1973
A description of the current status of television and radio exposure among five to nineteen year-old British children. (Author)
Descriptors: Behavior Patterns, Listening Groups, Media Research, Radio
McDonald, Daniel G.; Glynn, Carroll J. – 1986
Focusing on how television viewing fits into a general model of consumer consumption patterns, a study examined (1) the extent to which the viewing of certain television content can be considered a "norm" of society, (2) similarities and differences between the norms for adults and those for children, and (3) some of the antecedents of…
Descriptors: Audience Analysis, Behavior Patterns, Content Analysis, Data Analysis