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Direct linkCarlos Gantiva; Catalina Mejia-Orjuela – American Journal of Health Education, 2024
Background: The key to controlling tobacco use lies in preventing new smokers. Graphic health warnings (GHW) discourage smoking initiation, but their effectiveness depends, in part, on their design. Purpose: To measure the effect of varying the design and location of GHW, which occupy 30% of the package, to discourage smoking initiation. Methods:…
Descriptors: Merchandise Information, Smoking, Information Dissemination, Health Behavior
Download full textPedrero-Esteban, Luis Miguel; Barrios-Rubio, Andrés; Medina-Ávila, Virginia – Comunicar: Media Education Research Journal, 2019
The consolidation of smartphones as dominant devices for access to digital information and entertainment has redefined the processes of production and commercialization of cultural communication industries. The nature of these screens, which prioritize the visual content over the sound, decisively influences distribution strategies in the audio…
Descriptors: Telecommunications, Handheld Devices, Music, Audio Equipment
