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Arcimaviciene, Liudmila – SAGE Open, 2015
In the last 10 years, a highly productive space of metaphor analysis has been established in the discourse studies of media, politics, business, and education. In the theoretical framework of Conceptual Metaphor Theory and Critical Discourse Analysis, the restored metaphorical patterns are especially valued for their implied ideological value as…
Descriptors: Universities, Higher Education, Foreign Countries, Figurative Language
Hudabiunigg, Ingrid – Journal of Multilingual and Multicultural Development, 2004
This paper analyses an extensive corpus of texts from the German media and existing studies of German perspectives on Poland, Russia, the Czech Republic and Slovenia in order to demonstrate that there are two idealised culture cognitive models (ICCMs) that function as overarching categories for Europe: the ICCM west (the members of the European…
Descriptors: Nouns, Foreign Countries, German, Schemata (Cognition)