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Infante, Dominic A. – Communication Quarterly, 1980
Presents and tests the verbal-plan approach as a basis for predicting verbal behavior. (Defines verbal plan as "what an individual intends to say in a specific situation or a general situation.") (PD)
Descriptors: Behavioral Science Research, Communication (Thought Transfer), Models, Persuasive Discourse
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Adler, Keith – Communication Quarterly, 1978
Evaluates the effectiveness of the practical syllogism as an alternative model of man for communication research by assessing the effects of the practical syllogism's action theory assumptions upon theoretical development, comparing the logics of the practical syllogism with the logics of human behavior, and evaluating these combined effects upon…
Descriptors: Behavior Theories, Behavioral Science Research, Cognitive Processes, Communication (Thought Transfer)
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Eich, Ritch K.; Weinberg, Sanford B. – Communication Quarterly, 1978
Explores the rationale for the creation of the rumor control center and identifies the few valuable models found in the literature. Examines the usefulness of the center as an additional channel of communication and considers the desirability of using such a mechanism. Suggests an approach to teaching rumor control. (JMF)
Descriptors: Behavior, Behavioral Science Research, Communication (Thought Transfer), Communication Research